Client: Cartier
Where: Dubai, UAE
Where: Dubai, UAE
Commissioned by Cartier, this project involved designing the full creative concept for a private event experience.
The objective was to craft a sophisticated and cohesive visual language that reflected the elegance and heritage
of the brand.
The objective was to craft a sophisticated and cohesive visual language that reflected the elegance and heritage
of the brand.
The project's scope encompassed concept development and design for multiple touchpoints, including invitation packaging, gift packaging, event maps, and supporting materials. Responsibilities covered visual direction,
creation of custom illustrations, choice of colors and finishes, and ensuring that every element aligned with Cartier’s identity
and the immersive experience of the event.
creation of custom illustrations, choice of colors and finishes, and ensuring that every element aligned with Cartier’s identity
and the immersive experience of the event.
The final result featured refined details and premium materials, elevating the guest journey from the moment
of receiving the invitation to their participation in the event. Each design element worked together to build a sense of
anticipation and exclusivity, strengthening Cartier’s connection with its guests and reinforcing the brand’s position as a
symbol of timeless luxury.
of receiving the invitation to their participation in the event. Each design element worked together to build a sense of
anticipation and exclusivity, strengthening Cartier’s connection with its guests and reinforcing the brand’s position as a
symbol of timeless luxury.
